What is a hashtag?
It took almost a decade after the invention of twitter for hashtags to appear on the scene. Since its inception, they have become a favorite resource that Twitter users cannot seem to dispense with. A hashtag consists of two different parts: the first part is the famous hash symbol (#). This part precedes the other part, which is usually a phrase or keyword (of your choice). A typical example of a hashtag can be seen when the # symbol is placed on one of the delicious cupcakes in a cupcake marketing campaign to form hashtags (#scrumptiouscupcakes)
Why should I use a hashtag?
If you’ve ever asked that question, well, here’s an answer for you. While it is not mandatory to view a hashtag when tweeting, it will be essential to use it for the following reasons.
- To organize or categorize tweets: Hashtags can be used to organize and categorize tweets. This is especially important for accounts used for business and other promotional purposes.
- To follow a topic/subject: Do you want to create a trend topic? Do you want the conversation to last longer? If your answer is yes, you will need to have a hashtag on some keywords and attach it to a conversation segment.
What can a Hashtag be used for?
While you are tweeting, you can and should use a hashtag. Here is a list of what a hashtag can be used with and for.
- If you want to tell your followers about the places you have visited or will visit, use a hashtag. For example, you can tweet; I will be visiting #London or traveling to #France.
- Themed events: except that you’re new to Twitter, you may have seen tweets with themes like this. #mondaymotivation, #tuesdaythoughts or #TGIF. They are known as themes and hashtags can be used to describe themes like this.
- Describe activities such as walking, studying, jumping, and traveling. Depending on what you want to tweet, hashtags can be used to describe a range of activities.
- Industry things and terms: the use of hashtags is not limited to verbs, themes and places; it can also be used to describe things. Yes, you can hashtag something as small as a pen and things as exotic as an electric car. Things are not the only thing you can use hashtag, you can also use industry terms like #tech #infotainment #pr, and the list goes on.
How to find popular hashtags on Twitter
To identify what a hashtag is, its uses and other relevant details, there is one more thing. Every Twitter user should know this. Not all hashtags offer the same results. The best results come from the most popular hashtags. It is essential to understand how to find popular Twitter hashtags, so that you can use them to grow your personal or business page.
Do a hashtag search
It is best to try this option before opting for another one. To find a popular Twitter hashtag, it is vital to start a search first. Type the hashtag in the search bar and watch it appear. If that doesn’t work, try the next option. If you are a newbie, look for the hashtags that big-boys are using and imitate them.
Use the search tools
There are many research tools and each has its own peculiarities. Here are some:
- Trend map: allows the user to find trend hashtags, depending on their locations. This tool is vital for geographic marketing, as it helps marketers to identify where, when and how much effort they put in using a specific hashtag during marketing
- Tint: This tool helps the user to add all the necessary hashtags in a single hub. it makes it better for presentation
- Tagboard: Now, this tool allows the user to tag all the necessary hashtags and assemble them in one place
- Native Twitter: another tool shows a screenshot of all the trend hashtags in the Twitter app
- Hashtagify: As it may have a funny name, but it is an exceptional tool for finding popular and trending hashtags. With hashtaggify, you can and will discover the best hashtags to interact with your market. Its benefits are numerous and include suggestions for trends, influencers and identification of competitors
Important tips to note
This information is essential for the times when you need to create your specific hashtags.
- Avoid excessively long hashtags: They end up looking like phrases and lose the pleasant feeling. stop or avoid altogether (if you haven’t used it before)
- Research properly before creating a hashtag to avoid duplication: You do not want to use a hashtag for your brand, event or page only to find that it has been used. To avoid this, be sure to research your keywords correctly before opting for them
- Check carefully to avoid spelling mistakes: Creating a hashtag is certainly a fun experience, but what happens when you create one with the wrong spelling? You will not like it. So check your spelling before you publish it.
If you’ve read this far, hashtag is no longer a mystery to you. Finding popular hashtags is one of the most important things to learn as a novice user. It can save you the stress of unnecessary trial and error and also makes Twitter perfect for old users. I believe that this guide provided the essential details on how to find popular hashtags on Twitter.